AiMOGA Robotics Appears at Chery Auto’s New South Africa Plant, Helping Build a New Benchmark for Intelligent Global Expansion Across Africa’s entire Industrial Chain
On July 3 local time, the inauguration of Chery Auto’s Rosslyn Plant in South Africa was held in Pretoria. As an important part of Chery’s intelligent ecosystem, AiMOGA Robotics participated extensively in both the plant launch ceremony and the ecosystem showcase. Humanoid robot Mornine partnered with the event host to open the ceremony, while robotic dog Argos provided guest reception, water delivery, and exhibition area patrol services. Through diversified real-world applications, AiMOGA Robotics presented Chery’s intelligent ecosystem innovations to global guests and joined them in witnessing a new phase in Chery’s globalization strategy — from product export to ecosystem expansion overseas.
Advancing Globalization Through an Intelligent Ecosystem, as Chery Deepens Its Industrial Footprint in South Africa
The opening of the Rosslyn Plant marks another significant milestone in Chery Auto's globalization journey. Yin Tongyue, Chairman of Chery Auto, stated: “According to the concept of 'In somewhere, For somewhere, Be somewhere', no matter where it invests, Chery Auto will try its best to integrate into the local economy, local community and the future of this country in every market it enters.”
With the opening of the Rosslyn Plant, Chery Auto has also for the first time fully laid out the entire industrial chain ecology in Africa-from raw materials to terminal products, and then to renewable energy cycles. The diversified industrial layout covers passenger cars, commercial vehicles, smart agricultural machinery, renewable energy photovoltaics, mineral resources, robots and circular economy.
The Rosslyn Plant project will become a new benchmark for Chery’s transformation from product export to full-value-chain and full-ecosystem global expansion, with deeper participation in regional industrial development.
As part of Chery’s intelligent ecosystem, AiMOGA Robotics has continued to expand overseas alongside Chery’s globalization process. To date, AiMOGA robots have been deployed in more than 50 countries and across over 100 real-world scenarios, covering automotive retail services, public services, international sporting events, and business activities. AiMOGA has become an important window through which Chery showcases intelligent manufacturing, embodied intelligence, and its innovation ecosystem to the world.
Demonstrating Intelligent Services Through Real Scenarios and Highlighting the Value of Embodied Intelligence
At the event, humanoid robot Mornine worked seamlessly with the event host to complete key parts of the South Africa plant launch ceremony, adding an intelligent and interactive dimension through natural and fluid human-robot collaboration. At the same time, Argos remained active across the ecosystem exhibition zone, taking on guest reception, intelligent water delivery, and park patrol tasks, providing efficient and stable intelligent service support throughout the event. From guest reception to exhibition services, and from on-site interaction to campus support, AiMOGA Robotics brought embodied intelligence capabilities into an international business event through visible and practical real-world applications.
This appearance not only demonstrated AiMOGA Robotics’ service capabilities in international business scenarios, but also vividly presented the real-world implementation of Chery’s intelligent ecosystem. Through applications that were experienceable, perceptible, and service-oriented, AiMOGA further interpreted its philosophy of scenario-driven product development, moving embodied intelligence from technology demonstration toward practical service.
Expanding Real-World Deployment Across Multiple Countries as AiMOGA Advances Chery’s Global Ecosystem Strategy
Backed by Chery’s global industrial layout, AiMOGA Robotics continues to accelerate its overseas applications. From serving automotive users worldwide to appearing at international forums and major global events such as the Asian Youth Para Games, AiMOGA has continued refining its product capabilities through real-world scenarios while exploring more possibilities for the global development of intelligent ecosystems together with Chery.
Notably, this is not AiMOGA Robotics’ first appearance in South Africa. Last year, AiMOGA took part in a local public welfare initiative as an “Ambassador for Educational Friendship.” This year, it returned to appear at the launch ceremony of the Rosslyn Plant. From participating in public welfare initiatives to contributing to industrial development, AiMOGA has not only witnessed Chery’s journey in South Africa from brand cultivation to industrial establishment, but has also become a vivid reflection of Chery’s deepening globalization strategy and the continued overseas expansion of its intelligent ecosystem.
Looking ahead, AiMOGA Robotics will continue to uphold its philosophy of scenario-driven product development, continuously expand real-world applications worldwide, and work alongside Chery to bring intelligent ecosystems to more global markets. In doing so, it aims to deliver smarter and more efficient service experiences to users around the world, while continuing to showcase new achievements in the coordinated global expansion of China’s automotive industry and embodied intelligence industry.
